Privacy Policy

Who we are

Pure Photo N.I is a wedding and elopement photography business run by Tommy and Laurene, based at 36 Johnston Way, Lisburn, Co. Antrim, BT28 2AQ, Northern Ireland. You can contact us at info@purephotoni.com or 07936 576837.

For the purposes of UK data protection law, Pure Photo N.I is the data controller for the personal information described in this policy.

What information we collect

We collect information in the following ways.

Information you give us directly. When you fill in our enquiry or contact form, message us on WhatsApp, or email us, we may collect your name, email address, phone number, wedding or event date, venue or location, and details about the type of coverage you are interested in.

Information collected automatically. When you browse our website, we use Google Analytics to understand how visitors use the site, including pages viewed, time spent on the site, and general location and device information. We also use the Meta (Facebook and Instagram) Pixel, which helps us understand how visitors arrived at our site from Facebook or Instagram and allows us to show relevant adverts to people who have visited our site.

Photographs. If you book us for your wedding or event, we collect and process the photographs we take of you, your guests, and your day, under a separate agreement covering that service.

How we use your information

• Respond to your enquiry and check availability for your date
• Provide quotes, contracts and manage your booking with us
• Communicate with you before, during and after your wedding or event
• Understand how people use our website so we can improve it
• Show relevant advertising to people who have shown interest in our services
• Meet our legal and accounting obligations

Our legal basis for using your information

We rely on the following legal bases under UK GDPR.

• Contract: to respond to enquiries and deliver the photography services you book with us
• Legitimate interests: to run and improve our website, and to market our services to people who have shown an interest in them
• Consent: for non essential cookies and advertising tools such as the Meta Pixel, where required
• Legal obligation: to keep financial records as required by law

Cookies and similar technologies

Our website is built on a third party web hosting platform, which uses cookies to operate the site and, where enabled, to support tools like Google Analytics and the Meta Pixel. You can control or disable cookies through your browser settings, though this may affect how the site works. Where we use tools that require your consent, we will ask for it through a cookie banner or similar prompt on the site.

Who we share your information with

We do not sell your personal information. We may share it with the following.

• Our web hosting provider, which operates and maintains our website
• Google, through Google Analytics, for website analytics
• Meta, through the Facebook and Instagram Pixel, for advertising
• Professional services such as our accountant, where needed for legal or financial purposes
• Any supplier we use to support your booking, such as an album printing lab, where necessary to deliver your order

These providers may process data outside the UK and EU, including in the United States. Where this happens, they do so under recognised legal safeguards such as the UK International Data Transfer Agreement or equivalent standard contractual clauses.

How long we keep your information

We keep enquiry and booking information for as long as needed to provide our services and to meet our legal and accounting obligations, and we then delete or anonymise it. Photographs from weddings and events we have photographed may be kept for longer, including for portfolio and marketing purposes, unless you ask us to remove them.

Your rights

Under UK data protection law, you have the right to the following.

• Ask us what personal information we hold about you
• Ask us to correct inaccurate information
• Ask us to delete your information, where this applies
• Object to or restrict certain uses of your information
• Ask for a copy of your information in a portable format
• Withdraw consent at any time, where we rely on consent

To exercise any of these rights, contact us at info@purephotoni.com. You also have the right to complain to the Information Commissioner's Office (ico.org.uk) if you are unhappy with how we have handled your information.

Children

Our services are aimed at adults planning their wedding or event, and we do not knowingly collect information from children.

Changes to this policy

We may update this policy from time to time to reflect changes to our website or how we handle information. The date at the top shows when it was last updated.